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Conference Theme: Doing More With Less Through Technology

By Pharmaceutical Processing | February 1, 2005

NEW YORK, NY (February 1, 2005) – On March 14-16, 2005, business process owners from sales and marketing, supply chain, clinical development and IT from around the world, will meet in Philadelphia to discuss how they are spending their technology money and where they are cutting back.

The annual Pharmaceutical Technology Congress (PTC), organized by the New York-based Institute for International Research, is an interactive benchmarking event that is designed specifically for integrating platform and technological tools to improve pharma and biotech business strategy across the enterprise. It will be held in Philadelphia, at the Loews Philadelphia

New discussion topics include which technologies are improving capabilities, collaboration and productivity, what key performance metrics are being used to justify spend, and how major pharmaceutical companies are connecting silos through advanced enterprise wide systems for competitive advantage.

Speakers will include:

• Nicolas Oatridge, Global IT Head, Novartis Oncology
• Tom D. Kotsinis, Divisional VP, Information Management & Technology, Abbott Laboratories
• Andreas Staudt PhD, Director Proprietary Information & Research Support & Global Head of Research IT, Bayer Healthcare AG
• Dr. Francois-Xavier Frapaise, VP of R & D, Tap Pharmaceuticals
• Thomas P. Scarnecchia, VP, Corporate Informatics, Millenium Pharmaceuticals
• Mehrdad Abedin, VP, Information Technology & CIO, Penwest Pharmaceuticals Co.
• Steven P. Schmidt, VP, Information Systems, Vertex Pharmaceuticals Inc.

Other presentations on tap are from: Pfizer, GlaxoSmithkline, Sanofi-Aventis, AstraZeneca, Johnson & Johnson, Schering-Plough, Boehringer-Ingelheim, Wyeth and Merck. There are more than 75 speakers and 100 sessions.

Panel discussions, roundtables, networking receptions and interactive sessions will focus on topics, including:

• RFID
• ERP Integration
• Regulatory Compliance
• Accelerating R&D
• Speeding Clinical Development
• Sales &Marketing
• IT Organization Modeling &Sourcing/Working With Collaborators

Program topics will include:

• Measuring Return-on-Technology Investment Using Quantitative Metrics: Ensuring that Your IT Strategy Gets Management Buy-In
• Aligning Business & IT to Work Together to Enable Rapid Business Transformation & Operational Efficiency
• Maximizing IT Governance to Ensure Alignment of IT Strategy With Business Direction
• CRM & IT Enablement of the Field Force: Measuring Sales Force & Customer Behavior to Optimize Sales Force Effectiveness
• Connecting the Silos with Enabling Solutions (Process & Technology): Do Traditional Silos Inhibit Free Information Flow & Process Optimization Across the Pharma Value Chain?
• Lean Drug Development: Honing Value Added & Non-Value Added R & D Core Processes & Aligning the Business Processes with the Proper Tools & Technologies to Reduce Cycle Time
• R & D Business Process Mapping: Achieving Success with Information Technology Investments in R&D
• Business Process Management: Understanding User’s Business Processes is Key to Providing Optimum User Side Solutions the First Time

For more information or to register, visit: http://mailiwant.com/links.jsp?linkid=17819&subid=1270777&campid=139713&type=0 or call (888) 670-8200.

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